Why Community-Driven Commerce Is Beating Big Marketplaces
In 2026, the biggest shift in online shopping isn’t faster delivery or bigger discounts—it’s trust. Community commerce is quietly outperforming large marketplaces by relying on relationships rather than algorithms. From neighborhood WhatsApp groups to niche online communities, buying is becoming personal again. Consumers are increasingly fatigued by faceless platforms, fake reviews, and endless choice. In … Read more